In this lesson, students use tourism ads to learn about rhetorical appeals and explore how tourism contributes to a larger carbon footprint.

Step 1 - Inquire: Students discuss perspective and persuasion using images of Hawai‘i.

Step 2 - Investigate: Students analyze rhetorical appeals through oil company advertisements and activist artwork on the carbon footprint of travel.

Step 3 - Inspire: Students design a postcard from the future that uses rhetorical appeals to sway audiences about how climate change will impact Hawai‘i if tourism remains the same.